Everlane is working to upend traditional retail manufacturing by ensuring that every article of their clothing is ethically produced. Here's how they're making it happen.
In recent years, consumers have been calling for increased manufacturing and supply chain transparency from retailers. This is especially true in the food industry, where farm-to-table is becoming the norm, and has even permeated the tech world: Intel’s entire supply chain is now conflict-free.
However, despite increased public awareness of the deplorable labor conditions behind many mass-produced clothing items, the apparel industry has lagged behind in terms of supply chain visibility (and the willingness of corporations to grant it).
Tragedies like the collapse of the garment factory Rana Plaza in Bangladesh three years ago have served as a brutal wake-up call for producers and consumer alike, highlighting the pervasive, industry-wide problems that need to be rectified. And the retailer Everlane is leading the charge for humane and sustainable production, one shirt at a time.